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CASE-KY MISSION STATEMENT As a
volunteer-driven, member-focused organization, CASE Kentucky strives
to promote and support Kentucky schools and colleges by enhancing
the effectiveness of the alumni relations, communications,
marketing, fund raising, and other advancement professionals who
serve them. CASE Kentucky is committed to developing and fostering
sound relationships between member educational institutions and
their constituencies; to providing professional development
opportunities; and promoting diversity within the profession.
STATEMENT OF ETHICS
Institutional advancement professionals, by virtue of their
responsibilities within the academic community, represent their colleges, universities, and schools to the larger society. They have, therefore, a special duty to exemplify the best qualities of their institutions and to observe the highest standards of personal and professional conduct.
- In doing so, they promote the merits of their institutions and of education generally, without disparaging other colleges and schools
- Their words and actions embody respect for truth, fairness, free inquiry and the opinions of others
- They respect all individuals without regard to race, color, marital status, sex, sexual orientation, creed, ethnic or national identity, disability, or age
- They uphold the professional reputation of other advancement officers and give credit for ideas, words, or images originated by others
- They safeguard privacy rights and confidential information
- They do not grant or accept favors for personal gain, nor do they solicit or accept favors for their institutions where a higher public interest and if in doubt, seek guidance from appropriate authorities
- They avoid actual or apparent conflicts of interest and if in doubt, seek guidance from appropriate authorities
- They follow the letter and spirit of laws and regulation affecting advancement
- They observe these standards and others that apply to their professions, and actively encourage colleagues to join them in supporting the highest standards of conduct.
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